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retail grocery competitive strategy

Why Grocery Retailers Are Missing The Mark(et)

By Mark Conachan | Insights | 0 comment | 5 December, 2017 | 0

Amid all of the media coverage of Amazon’s recent purchase of Whole Foods and Lidl’s highly-touted entrance into the U.S. market, one thing is abundantly clear: At least initially, grocery retailers are hyper-vigilant and fixated on new competitive threats entering the market. Everyone is carefully monitoring, analyzing and strategizing against newcomers.Read more

Fresh Bellies baby food, winner of Expo East's 2017 Nexty Award.

Expo East: Our Recap and 4 Key Takeaways for Retailers

By Mark Conachan | Insights | 0 comment | 22 September, 2017 | 0

It’s that time of year where retailers are looking for hot new items and brands for 2018. Expo East is a Baltimore natural and organic food show that brings trends, entrepreneurs, financiers, and retailers together in one event to connect on future category growth and innovation.Read more

Branding lessons from illustrated wine labels, and George

By Mark Conachan | Insights | 0 comment | 14 June, 2017 | 0

Meet George, my hound. Apart from being adorable click bait, he’s going to serve as an unlikely but apt segue into a post about wine labels, art direction and the power of intrigue…for humans. Stick with me.Read more

Pulling New Shoppers into Frozen: Concentric’s Bob Shaw Offers Insights

By Mark Conachan | Insights | 0 comment | 17 April, 2017 | 0

Industry pub Frozen & Refrigerated has again featured insights from Concentric owner/founder, Bob Shaw. In their April 2017 issue, the magazine’s feature article covers the challenges and shopper behavior for the frozen category in an article titled, “Pulling Them In: What Does it Take to Attract Shoppers to the Frozen Aisle?”Read more

Facing these challenges, can Whole Foods reclaim the heart of their brand?

By Mark Conachan | Insights | 0 comment | 30 March, 2017 | 0

If you work in or follow the US natural foods sector, or if you have an Internet connection, it is highly likely that you’ve run across the headline touting the downslide of the industry leading retailer, Whole Foods.Read more

Oldies But Goodies: How Heritage Brands Can Compete With Cool New Brands

By Mark Conachan | Insights | 0 comment | 27 March, 2017 | 0

Stroll a few aisles of the supermarket and you’ll witness a barrage of new CPG products introduced just in the past year. Walk trade shows like Fancy Foods and The Natural Products Expo and your head is sure to spin with an overwhelming volume of new brands hoping to become the next standout.Read more

BOGO a problem for retailers. Buy one get one specials dilute brand.

BOGO, no mo.

By Bob Shaw | Insights | 0 comment | 28 December, 2016 | 0

The BOGO is the most pervasive discounting gimmick in the retail world over the past two decades—and especially in Grocery today. It is the default for “getting your product to really move” when your product isn’t moving. It’s such a common concept that major shoe retailers (I think most of them) have built entire “original” adRead more

Concentric's Bob Shaw featured in FR Buyer magazine article about retail win-win relationships

Bob Shaw in FR Buyer Magazine on “Win-Win” Retail Relationships

By Mark Conachan | Insights, News | 0 comment | 27 December, 2016 | 0

Concentric’s Bob Shaw, owner and President, was featured in Frozen & Refrigerated Buyer’s December 2016 issue. “Finding Win-Win,” a cover story by Denise Leathers, included Bob and two other experts discussing the current health of retailer-supplier relationships and what can be done to strengthen them. This issue was also made available as a special early editionRead more

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Copyright 2018 Concentric Consumer Marketing Inc. | All Rights Reserved
  • Why Concentric
  • Case Studies
    • OMB / Brand Leadership
    • Parla Pasta / Shift Model
    • Lindy’s / Driving Velocity
    • InnovAsian / Focused Growth
    • GOPO / Expand ACV
    • Goetze’s / Driving Velocity
    • Front Porch / Winning Share
    • Perlabella / Product Development
  • Work
  • Blog
  • Contact
    • Careers
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