ConcentricConcentricConcentricConcentric
  • Why Concentric
  • Case Studies
    • OMB / Brand Leadership
    • Parla Pasta / Shift Model
    • Lindy’s / Driving Velocity
    • InnovAsian / Focused Growth
    • GOPO / Expand ACV
    • Goetze’s / Driving Velocity
    • Front Porch / Winning Share
    • Perlabella / Product Development
  • Work
  • Blog
  • Contact
    • Careers

Blog

Concentric's Bob Shaw featured in FR Buyer magazine article about retail win-win relationships

Bob Shaw in FR Buyer Magazine on “Win-Win” Retail Relationships

By Mark Conachan | Insights, News | 0 comment | 27 December, 2016 | 0

Concentric’s Bob Shaw, owner and President, was featured in Frozen & Refrigerated Buyer’s December 2016 issue. “Finding Win-Win,” a cover story by Denise Leathers, included Bob and two other experts discussing the current health of retailer-supplier relationships and what can be done to strengthen them. This issue was also made available as a special early editionRead more

Parla Pasta Ad

Parla Pasta print ads

By Mark Conachan | Print | 0 comment | 25 October, 2016 | 0

Read more

Lemon Grass Kitchen website

By Mark Conachan | Interactive, Portfolio | 0 comment | 25 October, 2016 | 0

Read more

GOPO U.S. Launch TV

By Mark Conachan | Film | Motion | Video, Portfolio | 0 comment | 24 October, 2016 | 0

Read more

Consumer Desire for Product Innovation is Changing the Retail Landscape

By Mark Conachan | Insights | 0 comment | 21 October, 2016 | 0

Matt Phillips of Quartz Daily Brief published an article on June 12: Conventional supermarkets in the U.S. are losing market share, slipping from 30.7% of the market in 2003 to 26.7% in 2013, according to Credit Suisse. The squeeze is coming from discounters such as Wal-Mart Stores and Target as well as specialty grocers suchRead more

Cats Against Clay Rich Media

By Mark Conachan | Interactive, Portfolio | 0 comment | 25 October, 2015 | 0

Read more

Feline Pine “What’s in your litterbox?”

By Mark Conachan | Film | Motion | Video, Portfolio | 0 comment | 25 October, 2014 | 0

Read more

Yogurt for Men!? Marketing Hocus Pocus or Smart Targeting?

By Mark Conachan | Insights | 0 comment | 12 May, 2014 | 0

There’s a new sheriff in Dairy Town and he’s not who you think: Powerful Yogurt. You’ll notice this brand of yogurt is different than the other “guys” on the dairy shelf at the grocery store – bold red and black packaging that took a page from Old Spice. It’s all-natural, protein-packed Greek-style yogurt for men.Read more

Disrupting an Oversaturated Category

By Mark Conachan | Insights | 0 comment | 11 February, 2014 | 0

You are a well-known brand. You are synonymous with music. You started the portable music revolution. But, since 2004 your market share has eroded. The music has changed. You are the Sony Walkman.Read more

12345

SEARCH A TERM

FILTER VIA CATEGORY

  • Branding
  • Direct Mail
  • Film | Motion | Video
  • Insights
  • Interactive
  • News
  • Outdoor
  • Package Design
  • Portfolio
  • Positions
  • Print
  • Social Content

SELECT A SUBJECT TAG

advertising insights agency art direction beer better for you beverages Bob Shaw branding careers channel insights CPG design digital disruption dogs Expo East Fancy Food Show Forbes frozen Frozen & Refrigerated Buyer frozen foods grocery ice cream innovation insights Lemon Grass Kitchen marketing insights meat natural new products news OMB outdoor packaging plant-based press Respect Foods retail shopper marketing social media staff storytelling strategy trade shows video

READ OUR LATEST POSTS

  • Tedor Branding March 13, 2018
  • Industrial Timber Speaker Gift March 11, 2018
  • The Recipe for Subscription Meal Kit Success February 9, 2018
concentric

500 East Blvd.
Charlotte, NC
28203

Call   (704) 731-5100
Follow  @concentric

  

Let’s Talk

Case Studies

  • OMB / Brand Leadership
  • Parla Pasta / Shift Model
  • Lindy’s / Driving Velocity
  • GOPO / Expand ACV
  • InnovAsian / Focused Growth
  • Front Porch / Winning Share
  • Goetzes / Driving Velocity
  • Perlabella / Product Development

Pages

  • Why Concentric
  • Work
  • Blog
  • Client Experience
  • Careers
  • Contact
Copyright 2021 Concentric Consumer Marketing Inc. | All Rights Reserved
  • Why Concentric
  • Case Studies
    • OMB / Brand Leadership
    • Parla Pasta / Shift Model
    • Lindy’s / Driving Velocity
    • InnovAsian / Focused Growth
    • GOPO / Expand ACV
    • Goetze’s / Driving Velocity
    • Front Porch / Winning Share
    • Perlabella / Product Development
  • Work
  • Blog
  • Contact
    • Careers
Concentric